As part of a new
business briefing for
PlayStation we learned that Sony has big plans for expanding its reach beyond consoles. With the success of Horizon Zero Dawn, Days Gone, and God of War on PC the company has plans to ensure half of all its first-party launches cover PC and Mobile devices by 2025.
“PlayStation Studios historically has executed wonderfully in the delivery of a strong portfolio of narrative rich, graphically beautiful single-player games, but it’s certainly the case that we have restricted ourselves to a rather narrow portion of the gaming market,” PlayStation president Jim Ryan said. “By expanding to PC and mobile, also to live services, we have the opportunity to move from a situation of being present in a very narrow segment of the overall gaming software market, to being present pretty much everywhere.”
As depicted in the slide, PlayStation presence on PC and mobile is set to grow substantially. In terms of releases on the horizon Uncharted: Legacy of Thieves Collection is still on track for a PC debut this year. It gets interesting when you factor in live service games though, with PlayStation looking to release up to 12 "live service games" in the next few years. It's definitely a big push into the space for Sony, with Jim Ryan adding that even if only a few are successful the impact will transform it's overall business structure.
Of course as of now when you think about first-party PlayStation Studios titles you think about epic single-player games. And with God of War: Ragnarok, Marvel Spider-Man 2, Marvel Wolverine, and more on the horizon that perception won't really change anytime soon.
Interestingly the briefing gave us a look at how PlayStation games have been selling on PC - and the results are certainly impressive.
And then there's mobile, which is definitely new territory for PlayStation. Mobile-wise the company is calling its stategy "aggressive" with plans for studio partnerships, first-party expansion, cross-platform functionaly, and more led by a team consisting of talent from "top mobile companies".
Posted 04:24pm 28/5/22