Graphics card company Nvidia has today announced that they will be refreshing their budget entry-level lineup, introducing the new GeForce GTX 750 class GPUs.

The new cards will be powered by Nvidia's latest graphics architecture, "Maxwell," which has been revealed as having more than twice the efficiency on a performance per watt basis as its predecessor, "Kepler."

Our new GeForce GTX 750 and GTX 750 Ti GPUs feature first-generation “Maxwell” technology, redefining entry-level gaming with performance per Watt efficiency double that of Maxwell’s immediate predecessor, “Kepler”, and quadruple that of “Fermi”, an architecture launched only four years ago. With unprecedented improvements in performance and power efficiency, first-generation Maxwell GPUs are the world’s most efficient, enabling their use in off-the-shelf systems equipped with low-Wattage power supplies and sub-par integrated GPUs (IGPs).

It isn't just performance that the Maxwell chipset offers, with Nvidia revealing physical changes too. Compared to the GTX 550 Ti which uses 116 watts, the GeForce GTX 750 Ti performs at just a low voltage of 60 watts; that drop allowed Nvidia to also modify the original 6-pin connector, now allowing the graphics card to operate entirely off the motherboards power.

Both card variances - the GeForce GTX 750 and 750 Ti - come equipped with 1GB of GDDR5 VRAM, though the 750 Ti also offers a 2GB variant for power sake. Both will clock in at 1020 MHZz base clock, with a boost clock of 1085 MHz and 5.4Gbps memory speed. Do note that these new cards will not be SLI compatible, but considering the entry price point its fairly obvious you wouldn't be acquiring them for such tasks. You can read up on the full specifications over here.

Prices in Australia start at $169 for the GTX 750 series, and $219 for the GTX 750 Ti, a considerable jump from the American pricing of $119 and $149 respectively.